Friday, April 14, 2006

Just what the world needs, programmable soda...

From the "fact imitating fiction" department comes programmable soda.

Providing choice at the point of consumption creates tremendous advantages for the consumers as well as the manufacturer," noted Glenn Wachler, advisor to IPIFINI and co-inventor of IPIFINI's Choice-Enabled Packaging.

This actually sounds rather appealing. You pick your flavor after you buy your soda. You can have a case of every flavor. No more buying cola, orange and grape. Just buy "every flavor" and decide when it comes time to drink it. Will our grandchildren think that it was cute that we used to buy pre-determined soda?

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